What are your plans for 2014?
We may live in an age of fast moving technology but one thing we all still need to help us organise our lives is a printed calendar.
Every business, every person has dates they must not forget – birthdays, holidays, meetings, appointments and the calendar
provides us with a quick and easy way to record these.
Despite the arrival of Smart phones, tablets and other electronic devices, the
printed calendar is still a mainstay of our lives, providing the perfect solution for keeping our busy lives on track.
So, with Christmas and a New Year fast approaching now’s the time to order your printed calendars and help spread your business name far and wide in people’s homes and offices.
But what’s so great about using a printed calendar to promote your business?
There are many reasons why printed calendars are a great promotional tool for you to use.
They are cost effective, they establish goodwill with customers and potential customers and they certainly increase recognition of your brand. In fact they can often increase repeat business for you.
Don’t just take our word for it, look at these figures produced by PPAI (Promotional Products Association International) from a study of calendar usage in the home and workplace.
The study shows just what an important part calendars play in our lives today, with 80 per cent of those questioned having at least one calendar in their home or business.
Printed calendars certainly make their mark on the recipient, providing businesses with a fantastic promotional vehicle.
Seven out of 10 households and eight out of 10 businesses were able to recall the advertiser featured on the calendar and their products and services.
Five out of 10 households and six out of 10 businesses were left with a more favourable impression of the company after the promotion.
When your brand is featured on a printed calendar you are given year round visibility. It provides you with a fantastic opportunity to introduce your products and services to a new audience and cement your relationships with current customers.
The PPAI study also revealed that seven out of 10 households and eight out of 10 businesses planned to work with the advertiser on the calendar, demonstrating the powerful and lasting impact printed calendars can have on those receiving them.
Four out of 10 households and five out of 10 businesses were happy to refer someone to the calendar advertiser, opening the door to new sales.
Printed calendars are here to stay, playing a vital role in our work and home life.
With so many different styles to choose from, there really are printed calendars for everyone.
So, as 2014 fast approaches make sure you contact PPS now and select the printed calendar that’s right for you.
With only a few weeks left of 2013 you need to act NOW to ensure your order is placed in plenty of time so that your printed calendars can be sent out to customers and potential customers before the start of the New Year.
Don’t delay. Make your mark with a printed calendar.
We have an order now, pay on delivery system, and you can order as few as 25 calendars. You can even mix and match - order two different calendars from the same style
Call us today on the number above to discuss designs and how we can help you promote your business every day of the year in 2014.
Peterborough Printing Services Limited, Ainsley House, Fengate, Peterborough PE1 5XG