When Do You Use A Compliment Slip?

If you think that in this digital era that we live in there is no longer a use for the compliment slips, you would be wrong! 

Compliment slips have been around for a long time and should be a part of your business’ stationery set as they can bridge the gap between the compact use of business cards and the large-scale letterhead.  Complement Slips can also give you the chance to get creative and have something that is functional and fun.

In a recent survey by the Royal Mail, 57% of people claim that receiving mail makes them feel more valued.  Sending mail creates a more genuine two-way relationships between you and your clients and/or prospects.

At this time consumers are so used to the digital age and sending emails for correspondence with links for e-books and pdf downloads.  When was the last time you received a brochure or a presentation in a hard copy format and how did it make you feel?

Compliment slips are an excellent way of demonstrating the professional nature of you and your business.  By popping a compliment slip into the envelope along with a brochure you send out, you’re demonstrating that you can take the time to offer great customer service and that attention to detail is important to you.  A quick hand-written note can mean a lot.

Here are 4 great ideas when you should use a compliment slip:

In marketing

Whether you’re sending out a brochure, setting up a stand at an event, or posting some samples, a compliment slip is a must have. It gives people the information they need to get in touch with you in a large enough format that it won’t get lost.  They can often be used when business cards just aren’t enough.

For short notes

When you only need to write a few words, pulling out the letterhead might be overkill. A quick note to a client is best on a piece of stationery made for that purpose.

With enclosures

Whether you’re sending a parcel full of items or an envelope with a receipt, a compliment slip can be an important thing to include. It can simply say thanks or explain what is enclosed. In either case, it serves to remind the recipient of who this is from and with your contact details clearly identified.

For discounts and offers

Another great use for a compliment slip is to offer a discount. Include a code on your compliment slip for customers to get a discount on their next order or get a special bonus if they use your services again.  This can be a great way to build customer loyalty with a simple piece of paper.

So if a compliment slip is not part of your current stationery then why not give us a call and we will help you to get some printed so that you can take advantage of these great ways to market your business.